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Hybrid vehicles are a familiar part of American roads today, but that wasn’t always the case. When the Toyota Prius debuted 25 years ago, it represented a bold move toward cleaner, more efficient driving. Now, the 2026 Prius arrives as a celebration of the innovation that helped reshape modern transportation.
Toyota Safety Sense was created because Toyota made safety a core focus long before introducing one of the world’s most celebrated driver-assist systems. The company has a dedicated division that works to advance safety technology. In 2011, Toyota launched the Collaborative Safety Research Center (CSRC) to strengthen its efforts in mobility safety. Since then, the CSRC has teamed up with universities, hospitals, and leading experts to study how to reduce crash injuries, better understand driver behavior, and prevent accidents. 
If you're in the market for a car that pairs bold design with an engaging driving experience, the 2025 Toyota Camry Nightshade Edition is a compelling choice. Its blacked-out styling and athletic design help it stand out wherever it goes. Here's what makes this model special.
The recent wildfires in California have been devastating for those directly impacted, as well as their families and friends. Support has been pouring in from across the state, nation, and world, including contributions from corporations. Among these is Toyota, a company actively providing aid to those affected by the fires. Each year, Toyota supports the American Red Cross and SBP, an organization dedicated to helping individuals and communities recover from natural disasters.
The 2025 Toyota Corolla Cross is the ideal size for daily driving, offering a blend of comfort, practicality, and remarkable fuel efficiency. New color options enhance the appeal of this already impressive model.
In recent years, the Toyota RAV4 Prime has established itself as one of the most attractive plug-in hybrid SUVs available. This model is renowned not only for its powerful driving experience but also for a range of premium features. For 2025, Toyota has rebranded the vehicle as the RAV4 Plug-In Hybrid.
Toyota boasts one of the most comprehensive passenger car lineups in the United States. Let’s take a look at some of the latest Toyota models that might perfectly match your lifestyle.
Toyota is the world's largest automobile manufacturer, with a rich history spanning several decades. Let's delve into how Toyota rose to prominence in the automotive industry.
Memorial Day is just around the corner, making it the perfect time to find the ideal road trip companion. Toyota offers a range of practical, reliable, and value-oriented vehicles that are both fun to drive and equipped with the safety and technology features essential for long adventures.
Ensuring your safe arrival to school, work, or the grocery store is a priority every time you hit the road. Toyota has devoted significant resources to crafting vehicles that prioritize collision avoidance and overall safety for you and your passengers.